English; Mandarin

MBA (Business Management), BA


Simon is a very experienced trainer who brings skills and experience from nearly 10 years as a business consultant and a free lance consultant for international brands. He has particular expertise in sales, general management and strategic consulting and has worked with a range of global corporations in electronics, fashion, retail, telecommunication, logistics, financial services and technology. 


Simon started his career in 1992 with an international trading company where he worked for 4 years. During this period he held management positions for agriculture products. He then moved to work in a high end clothing manufacturer in Hong Kong. His success as a Marketing Manager resulted in substantial increases in the company’s revenue and strengthening of the customer base. He later served as a General Manager for Netbig, China’s largest education service and technology providers and a pioneer in the eLearning market for college professionals. During this time he led the team in developing the company’s highly successful EMBA programme. Before his career at Netbig he also managed some strategic consulting projects for Accenture Consulting in Shanghai and Alexander Consulting Group in the US. 



Simon has been a professional training consultant with some of the world’s leading management consultancies for over 10 years. During this time he has designed and delivered management training for large multinational clients such as Porsche, Ferrari, 3M, SAP, Air Liquide, Cisco, Henkel, Maerskline, Shangri-la Hotels, Pacific Insurance, HP, Siemens and Sinochem. He adopts a passionate style in training and is capable of explaining complex ideas in simple words and vivid illustrations. 


Simon has an MBA from Kenan-Flagler Business School and BA from Fudan University. He taught Management Accounting at Jiaotong University’s full time MBA programme from 2003 to 2013 and has been repeatedly voted the best professor by the students.  He has an excellent command of the English language and is able to conduct training in both Chinese (Mandarin) and English. He is a certified trainer for the following programmes:

Peter Drucker Leadership

Wilson Learning (Sales) 

DDI Target Selection