Cross-cultural Awareness

Building Cross-cultural Teams
This programme enables you to become an effective manager of a cross-cultural team, especially a remote regional team. You will learn the differences between Chinese and Western colleagues (and other cultures around the region) and apply tips and techniques for building synergy. Hofstede's famous research findings form the basis of this module. You will learn how to “build bridges” across the differences, and create a genuine synergy from your cross-cultural team. In turn this will enable you to give much better service to your internal and external clients in the region.


By the end of this programme you will be able to:

Understand the norms of different cultures and build sensitivity
Challenge your own cultural presuppositions and look for development
Appreciate cultural differences and value diversity
Build credibility and relationships with colleagues of different cultures
Communicate effectively across the differences
Agree protocols for running meetings and making decisions together
Agree on a “middle way” for team cooperation
Build better relationships with other teams in the region (or beyond)

Building Business Across the Region
This programme enables you to win more business across the region by gaining synergy from your cross-cultural team. Cross-cultural differences are a major cause of poor performance in business teams so this programme clearly identifies the differences and suggests ways for achieving synergy. This means seeking better communication, and agreement on handling clients. It focuses on differences in doing business, negotiating and managing client relationships. The team agrees protocols for doing business and resolving conflict in the team.

By the end of this programme you will be able to:

Appreciate cultural differences and build strength for handling client issues

Communicate effectively between high and low context cultures

Build relationships across the “individualism” differences by applying “face” rules

Resolve conflict by agreeing a model which works across cultures

Adopt appropriate levels of directness and manage client meetings effectively

Create agreed team rules for operating in ambiguous ethical situations

Decide on the best negotiating position to suit the cultural setting

Enhance client relationships by applying cross-cultural communication skills